KATHRIN WILLHÖFT
PR & KOMMUNIKATION
PR studio for hand-picked hotels
PR studio for hand-picked hotels
PR studio for hand-picked hotels
Singular hotels call for a tailored approach
Kathrin Willhöft PR & Kommunikation is not your typical PR agency – it’s a reliable resource for outstanding places by inspiring individuals: hotels and brands with (his-)story, created by visionary minds.
Since 2012, Kathrin Willhöft has been a valued point of contact for journalists, online editors and bloggers from German-speaking countries, but also for international tastemakers looking for exciting properties, new openings and brands that are finding their footing or reinventing themselves.
Since 2012, Kathrin Willhöft has been a valued point of contact for journalists, online editors and bloggers from German-speaking countries, but also for international tastemakers looking for exciting properties, new openings and brands that are finding their footing or reinventing themselves.
Let’s keep it personal!
Like a handwritten note that greets you in your hotel room. My approach is always face to face. Not always literally. But in the same vein. It’s as personal as giving hotel tips to a good friend. Tailored to individual specifications and never missing out on context. Creating a win-win-situation for all.
PR-Pitches
Breaking your news to top-tier lifestyle and travel journalists. Pitches are individually crafted and specifically targeted.
Press Releases
Writing newsworthy articles complete with digital distribution to a tailored list of media contacts for your preferred markets.
Press Trips
Inviting handpicked media to experience your hotel first hand. This can also be a group press trip.
Blogger Collabs
Liaising with relevant bloggers to maximize your social media impact through the right channels.
PR-Pitches
Breaking your news to top-tier lifestyle and travel journalists. Pitches are individually crafted and specifically targeted.
Press Releases
Writing newsworthy articles complete with digital distribution to a tailored list of media contacts for your preferred markets.
Press Trips
Inviting handpicked media to experience your hotel first hand. This can also be a group press trip.
Blogger Collabs
Liaising with relevant bloggers to maximize your social media impact through the right channels.
Knowing who needs to know about you
Hosting the right mix of guests is key. As an accomplished host you know what I’m talking about. The same goes for journalists. It’s all about the who’s who. To achieve the wow factor.
MY CLIENTS
What my clients say
“As a small, owner-operated company, we were looking for a PR representative who could
communicate our values to national and international media with the necessary empathy.
We found exactly the right person in Kathrin, who conveys the personality of our property and
the stories it contains in a contemporary way and connects us with the right partners.
Far from a large, impersonal agency with changing contacts – this is exactly how we envisioned
our collaboration.”.
Patrick KrummenacherMarketing & Communications / Hotel Arlberg, Lech
“Working with Kathrin is like cooking together to make our guests happy. At Casa Cook we have always regarded Kathrin as a team member and never as an external consultant. Everyone is responsible for their discipline when working on a great masterpiece. Her dedication to using her PR skills to benefit the success of Casa Cook has been instrumental in efficiently promoting our brand worldwide. We would cook any new hotel launch with her again and again. Kathrin understands our lifestyle, our guests and translates our values and philosophy to global media in an excellent way.”
Remo MasalaFounder of vision alphabet & creator of successful hotel concepts like Casa Cook
“Kathrin Willhöft is a great human being and inspires me professionally with her precise PR, great knowledge and broad network in the hospitality industry. I am very happy that she represents us. A strong, trusting collaboration. It's fun!”
Marisa MöllerOwner / Hotel New Wave, Norderney & Brasserie Anouki, Berlin
“Kathrin’s flair for the right stories and the right media has always helped us grow, we are very happy to be able to work with her.”
Klaus DissertoriHotel Schwarzschmied, Villa Arnica & 1477 Reichhalter, all in Lana
“The collaboration with Kathrin, has always been very fruitful. Her attention to detail and reliability make her the perfect partner for our hotel.”
Klaus DissertoriOwner / Hotel Schwarzschmied, Villa Arnica & 1477 Reichhalter, all in Lana
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